Strategy and Technology for Experience Management (XM), dedicated to maximizing the value of Intellectual Property in sports, media, and entertainment.
From clubs and organizations to rightsholders and brands, combining innovative strategies, productizing concepts and partnerships with cutting-edge (AI) technology to deliver measurable outcomes.
Guided by BRIX: the principles of Nova Brix
BRIX represents a set of guiding principles designed to ensure every approach is seamless, impactful, and results-driven. These principles define the connection between strategy, technology, creativity, and commercialization to deliver exceptional experiences and measurable business outcomes.